Exquisite Corpes

Logo Project-- Final

For my logo, I tried to make the icon look like the face of a dog, looking directly at the camera. I wanted to keep the design relatively simple, so that it would seem more catchy, and so I therefore left the title out of the icon. I added gradient in the background to make it seem warmer. I captured the brown color from the picture of a dog below, and used the photo as a reference to what the angle looking up a dogs snout is like, and to get the shape of the mouth. I refrained from including the dog ears to allow for a simpler, more sleek look.

Caligramme

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Logo Sketches

Logo Critique

iTunes vs. Spotify Logos

iTunes and Spotify are two music services with very similar logos. Both are rounded, and represent something music related. iTunes' icon includes a music note in the center, so that people immediately know that the company is related to music. Spotify's logo has three lines that look similar to sound waves or a volume button, however it is more vague than iTunes. Both logos are targetting people who love music, and iTunes does a better job of catch the eye than Spotify does. The color choices on iTunes are also more eye-catching, with the gradient, whereas Spotify is a solid green. iTunes is definitely more successful, do to its eye-catching colors, and use of easily recognizable symbols.